The Adventures of Bloggard

Been Around the Block. Got Some Stories. These are Them.

New Amazon Book on 70th Birthday!

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Medford, Oregon, April 7, 2014 — On this day, I am officially 70 years old, and on this day my second marketing book is available on Amazon (print and kindle editions).

What it says on the back cover —

Get Endless New Clients

“How to Build an Automatic Selling Machine to Ensure Business Growth and Cash Flow”

BookImage-EndlessNewClients-TAS-3D-312x350-wShadow-revAThe death of a dream … and awakening …

How many men and women awoke one day with a bright dream, a dream of their own business, something they could pour their heart and soul into, something they could trust, and bring something good to the world.

And how it might grow, and the warm sensation of pride deep inside, and a hope that someday, a legacy, something to change the world, if only a little.

But slowly, the dream twisted and darkening into something ominous, deepening into worry and pain, unhappy visions of something lost, grinding down the days. You’re expert at your business, so why these endless days of alarm and trouble, sleepless nights, and where did the dream go?

[Read more…]

SweetLife Security

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Mt. Shasta, California, April 9, 2013 — The birth of SiteSecureSquad.

A few months back, we were transferring websites from one server to another. It was a good idea — getting faster response and greater stability, better efficiency — and it’s worked out great for those things. But as it happened ..

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The Bloggard gets a Haircut

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March 2013, Weed, California — For months, or perhaps it’s been a few years, I’ve been cutting my hair with some clippers. It’s not that I’m too cheap to pay for a haircut, but I don’t like waiting around, and I don’t like sitting in the chair.

(Which is funny, because I sit in other chairs frequently, with no problem at all. Go figure.)

So last week, out of the blue, I thought, “Why not get a haircut?” I just thought that. For no reason.

And you know what?

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Bloggard and Bloggette in Vegas

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Las Vegas, November 30, 2012 — Flying from freezy weather upon the Mt. Shasta, Arthur and Susan arrived in Las Vegas, only to be assaulted with balmy weather and hundreds of gargantuan advertisements.

Not content to buy full-page spreads in local newspapers or to saturate television images with photos of affluence, long automobiles, and scantily-clad breasts and body parts, large hotels such as the MGM Grand and others sport humongous advertisements on the multi-story facades. I suppose this means that Mr. and Mrs. Struthers from Iowa City are peeking out their hotel window through the huge left eye of Kris Angel, Illusionist Extroidinaire.

Maybe.

We’re hanging out with Susan’s daughter Kristina, plus two highschool granddaughters 18 and 15, and Mitch, who’s a regional sales manager for the Southwest for a really-slick heavy equipment manufacturer out of Europe. The granddaughters are fun, brilliant in photography and robotics, and of course the inevitable learning curve of boys, growth, and the info-dense nature of modern life, rock music, and the Vegas infotopia.

And toward the end of the day …

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Daily Deals? Yes, Sir! Yes, Sir!

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Mt. Shasta, November 23, 2012 — Nikolas and I have created a new ‘text-coupon club’ for local folks that live in our area, the towns of Weed, Mt. Shasta, Dunsmuir, & McCloud. Here’s what the Mt. Shasta Herald sez in the newspaper —

‘Siskiyou Daily Deals’ rewards customers for shopping locally

Click Here to See Big Photo of the StreetFair Booth
AC ‘Splains How Locals can Get Free Stuff

November 25, Mt. Shasta, CA– Mt. Shasta area residents can now receive exclusive discount deals from local restaurants and shops with new text-message coupon club, Siskiyou Daily Deals. Discounts and deals are sent by text message to members, who redeem their ‘text coupons’ at participating businesses. Anyone with a cell phone can join for free and receive fun, valuable incentives to shop and dine in Siskiyou County.

In addition to offering special discounts, over 30 local businesses have donated more than $1,000 worth of free prizes to give away, providing extra motivation for residents to subscribe. Prizewinners will be chosen at random intervals and instantly notified by text message when they win. To join, local residents can simply text ‘SHASTADEALS’ to (530) 419-6644, and if they ever want to opt out, they reply ‘STOP’ to the same number.

Siskiyou Daily Deals is a service of SweetLife Marketing Group, the new business venture of local marketing authorities, Nikolas Allen and Arthur Cronos. SweetLife ran a Siskiyou Daily Deals booth at the recent Winter Magic street fair in Mt. Shasta, where they signed up over 250 new members.

“Text messaging has become an essential part of our culture,” observes Cronos. “Since nearly everyone [Read more…]

Summer Garden, Puffballs, Baby Birds

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Weed, California July 2012 — It’s finally summer around here.

My garden boxes are growing vegetables faster than we can eat them. The mustard is going to seed. I haven’t cut it back because I don’t want to discourage it …

Out in the vacant lot, where the dogs walk me twice a day, in the early morning sunshine, some very optimistic puffballs create a science-fiction landscape, if you look real close …

And hidden up in the eaves of the shop, a swift or swallow has built a clever nest, anchoring to a bracket that secures the outside rafters.

Inside, three growing birds peer over the edge, and cheer for Mom and Dad in the morning and evening, when the bug-catching is good. They all make a cheerful high-pitched cheeping as I come and go.

Susan and I have decided that their names are Butch, Sundance, and Peewee. Here they are, looking at you …

Hmm. Wonder what’s next.

Is it Business … or Just Life?

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Mt. Shasta, California, January 23, 2012 — I like to share useful things. It’s my nature.

And a few days ago, I wrote up a useful report and made it available for free to folks visiting my new super-budget, get-opn-the-web-fast-and-easy service called WebNova.Net. It’s an opt-in thing, you get the report for free, and in actual fact people also get a follow-up email briefing course about how to boost income using a simple one-page “business card” type of website.

[If you’d like a copy of the special report, “Nine Free Ways to Get More Customers,” just click on the title I just gave, OK?]

I sent out notices to people who were already on my list as being interested in health, and growth, and small business.

Uh-Oh. A Problem. Too commercial!

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Marketing Online, Clear and Simple: newspaper review

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Mt. Shasta, California, Jan 18, 2012: I’m in the newspaper! I’m in the newspaper! (Again.)

Today the Mount Shasta Herald, which covers most of the Siskiyou county towns, published a great interview with me about my new book “Marketing Online, Clear and Simple, for Local Business.” I got my picture in, and a photo of the book as well. Wow! For the next 15 or 20 minutes, I’m famous!

[from the article]

Cronos’s book outlines three steps which he says will help local businesses make money online.

“A website is not enough. There are two other steps that need to be accomplished before money begins pouring in unexpectedly.” This three-step formula is clearly and succinctly laid out in his 172 page book.

Cronos said he was involved with computers before the internet became popular and as a business person in San Francisco, he was one of the first to put up a website.

“I didn’t intend to acquire this information, but simply due to circumstance, I’ve had the good fortune to see how selling and writing is adapted to the cyber-universe,” Cronos writes in the book’s preface.

“And through working with my clients and their businesses, I’ve discovered how to separate what works from the tidal wave of opinions and methods that normally bury the inquiring business person.”

[Marketing Online newspaper review: read more]

 
 

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