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Ruru the Guru sez “Equipment Savings Direct to You”

03.13.2011 by bloggard // Leave a Comment

San Francisco Yellow Pages, 1986: In the Yellow Pages that year you’d find listed “Third Ear Telepathic Answering Service” at 221-3333. If you called it you might hear this —

“Hello and thank you for calling Third Ear Telepathic Answering Service, the free telepathic answering service that doesn’t cost a thing.

“I am your Host and Operator Ruru the Guru, speaking to you direct from the Himalaya Hideaway.

“You know, sometimes I think you Americans are so suspicious. Just now when I said our service is free, several thousand of you thought What’s the catch? and How do they do it?

“Really! So suspicious! OK, OK, here’s the deal …

“Look, when we deliver your messages to your friends and neighbors we deliver them by telepathy. No telephones. And we pass on the equipment savings direct to you!

“So next time you get that impulse to say something to someone and they’re not there — like Thanks! or Thinking of You! or I Love You! — don’t reach out and thump somebody. Just think it real clear and we’ll deliver it special delivery right to their head.

“Best of all, it’s free.”

Categories // All, fun, Looking Back, ruru the guru

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